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- To promote cycling
as a healthy and green transportation alternative.
- To provide
fashionable helmet choices that allow cyclists to express their personal style without compromising
their safety.
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Dr. Cheryl Allen-Munley, an expert in bicycle safety, founded Bandbox,
LLC to help others with the same problem - bicycle helmets save lives, but they look too dorky to wear. After purchasing
one of the first Bell Bicycle helmets in 1981 for a bicycle trip in France, Dr. Munley spent more time carrying the helmet
than wearing the helmet.
Going helmetless is not a smart choice. Bicyclists were not
wearing helmets in 95% of all bicycle fatalites.
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